HomeHansardQuestion on notice

Synergy's radio advertising campaign details, budget, and justification for advertising as a monopoly are questioned and answered.

🟡 Medium · Question on notice10 April 2018 · 320 words

Details on Synergy's advertising spend and rationale for promoting its services are revealed.

Synergy spent $279,791 on radio ads and budgeted $6.8 million for total advertising.

Synergy’s advertising aims to addresses customer problems. The CSP is a means to communicate with customers and highlight relevant services and products that broaden customer access to energy solutions and help manage energy costs.

neutral· procedural❄️ cold

Members who spoke

Scott, Hon RobinDawson, Hon Stephen
Topics
energyadvertisingbudgetgovernment

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