❓ This parliamentary Question on Notice from Ms Sandra Brewer to the Minister for Transport seeks detailed information regarding the 'Building for Tomorrow' advertising campaign, including its purpose, key message, creative executions, and how its success will be measured.
⏳ Awaiting AnswerQoN 2674Legislative Assembly
QuestionView source ↗
I refer to the 'Building for Tomorrow' advertising campaign, and I ask:
(a) What is the purpose of this campaign;
(b) What was the key message as defined in the creative brief;
(c) How many versions of creative executions were produced, across all channels;
(d) What are the key performance indicators of the campaign; and
(e) How will the success be measured?
Answered on
(a) What is the purpose of this campaign;
(b) What was the key message as defined in the creative brief;
(c) How many versions of creative executions were produced, across all channels;
(d) What are the key performance indicators of the campaign; and
(e) How will the success be measured?
Answered on
AnswerView source ↗
⏳
This question is awaiting a response from the Minister.
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